SportsTech Roundup: AI, Blockchain, and Innovation Reshape the Game
From AI-powered Olympics to blockchain in football, dive into this week's game-changing sportstech developments
Game on, tech enthusiasts and sports aficionados! We're back with another action-packed edition of our sportstech roundup. This week's playbook is bursting with groundbreaking innovations, strategic partnerships, and futuristic integrations that are set to revolutionise the sports landscape. From AI making its mark at the Olympics to blockchain scoring goals in football, the convergence of sports and technology continues to push boundaries. Let's kick off our comprehensive review of the most impactful plays from the past week:
Image source: Animoca Brands
Cornwall sports facilities leverage robotic field marking to save on time and resources
NFT Digital Pins of the Paris 2024 Mascot have been launched on Magic Eden, an NFT marketplace
Greenlite Ventures announced AI integration into No Limit platforms
T-Mobile set to bring new enhancing tech ahead of the 2024 MLB All-Star Week
Kraken and Tottenham Hotspur Football Club announced their partnership to innovate the fan experience
Image source: Kraken
Jump.trade set to unveil SoccerSage on the Oasys Protocol, a blockchain in the Web3 gaming space
The charity of Manchester City and Oldham College have launched an esports programme
Eventus International confirmed that iGaming DACH Summit is set to take place in October this year, in Vienna
ATP, Tennis Data Innovations (TDI) and Sportradar have launched Safe Sport, AI-powered service to protect players from online abuse
MLS club Charlotte Football Club brings Evolv Express to training facility for threat detection
IIFX and PIXO VR partner to deliver nextgen virtual reality training to Mercedes Benz stadium staff
Omega, the official timekeepers of the Olympic Games, will provide advanced timekeeping equipment for the Paris Olympics
Middlesex University (MDX) Dubai introduced new Master of Science in Sport Performance Analysis degree
Qloo raised $20M in new funding for its AI-powered consumer insights data intelligence Engine
Cricket South Africa (CSA) announced IMG ARENA as official Data Supplier and Betting Live Streaming Partner
Image source: IMG Arena
Dizplai Gaming partnered with IMG ARENA and The R&A to create The Open Matchups F2P game
Major League Rugby (MLR) set to introduce innovative data-driven broadcast graphics, provided by Sportable
GB News Radio set to introduce AI-generated sports news bulletins
MLB tests Go-Ahead Entry, allows fans to enter the ballpark hands-free, using free-flow facial authentication technology
Zilliqa, the layer-1 blockchain in Web3 sports, ventured into horseracing by acquiring a racehorse
Kayen, the first sports-fi protocol powered by Chiliz, is onboarding sports fans on-chain through Defi fan token utility
2 Texas sports tech startups announced merger focused on fan engagement
EA Sports has unveiled FC 25, with major updates that brings in more AI, a new game mode, and the long-awaited inclusion of women’s leagues in Career Mode
IBC Accelerators 2024 programme will feature a series of challenges under themes of AI Media Production Lab and Changing the Game: Predictive Generative AI
Luscid has secured $1.2 million in seed funding to transform sports and entertainment sponsorship market
Google to bring artificial intelligence into the U.S. broadcast of the Paris Olympics, and be named the official search AI partner of Team USA
X and Genius Sports announced a partnership to introduce Trend Genius ahead of the Paris Olympics
Image source: Genius Sports
scoutSMART announced the launch of analytics for the fast-growing sport of flag football
OneTeam Partners is set to launch a $75 million venture fund to invest in early-stage businesses that support athletes
Nicklas Bendtner launched Esports investment company Legendary Gaming Group
Pelotero, a player intelligence platform that helps coaches deliver personalised development in real time, raised $3m in seed funding
New Zealand-based company LetsPlay.Live has been acquired by Singaporean gaming media company Dynasty Gaming and Media
SEC held an “AI in Sports Panel” on the fourth and final day of SEC Media Days
Wolves announced the blockchain-based company LAKE as the club’s official cryptocurrency partner for the 2024/25 season
And that's a wrap on this week's sportstech highlights! From all the developments taking place in the various sports, it's clear that technology is reshaping every facet of the sports world. The field is more dynamic than ever, with AI, blockchain, and data analytics leading the charge.
Remember, staying ahead in the fast-paced world of sportstech is a team effort. If you found value in this newsletter, consider sharing it with your network. Together, we can build a community that's always one step ahead of the game. Until next week, keep your eye on the ball!