SportsTech Weekly Roundup: Global Innovation and Investment Surge
Tech Meets Sports: A Worldwide Transformation Unfolds
Another electrifying week in the sports tech world has blazed past, packed with groundbreaking developments that continue to reshape how we experience, play, and engage with sports.
From immersive stadium technologies to blockchain partnerships, cryptocurrency integrations to AI-powered innovations, the convergence of technology and athletics is accelerating at an unprecedented pace. Virtual reality training, streaming revolutions, and venture capital are converging to create a new sporting ecosystem that promises to redefine entertainment, performance, and fan engagement.
So buckle up and grab your digital playbook as we dive deep into this week's most compelling sports tech narratives:
Image source: Cointelegraph
Real Madrid in talks with Apple to launch the infinite Santiago Bernabeu' project, using the Vision Pro glasses to help solve the the issue of limited season tickets
Watford FC and crypto publication, Cointelegraph, have struck a strategic partnership, strengthening the club’s commitment to cryptocurrency and blockchain technology
MediaKind announced the expansion of its MK.IO platform, a streaming service for media, sports, and entertainment, to be compatible with Amazon web services
Former footballer Rio Ferdinand has invested in Koora Break, a Saudi sports app, aiming to elevate sports engagement in the country
Scepter Holdings announced that it has signed a Letter of Intent to acquire Matchpoint Connection, a platform built for Name, Image, and Likeness (NIL) opportunities for athletes
Image source: Chiliz
Sports blockchain, Chiliz, announced a partnership with FanC, the blockchain-powered creator economy platform, linking both systems
The Selangor state government of Malaysia is looking to deepen its ties to drone technology and sports, as interest in drone sports rises
Australian Sports Technologies Network launched an innovation programme for Queensland-based sports tech startups to pitch tech ideas for the NRL
Binance Pakistan announced a partnership with the Alpine F1 Team at the Abu Dhabi Grand Prix event, bridging the web3 world and F1 racing
FIFA agreed to sell the Club World Cup broadcasting rights to DAZN, who will distribute all 63 matches for free globally on their streaming platform
Grintafy, a Saudi-based sports tech company, received backing from Web3 fund, Adaverse, utilising the blockchain to transform talent discovery in football
Image source: UTR Sports
UTR Sports, a tournament management software company, announced its acquisition of PicklePlay, a platform designed to connect pickleball players and organisers
Rezzil, the cognitive training company launched Premier League Player, the first officially licensed Premier League VR game, and is now available on Meta Quest
Peacock is set debut a new multi-view functionality for select Premier League matches, allowing viewers to watch all four matches at once
The International Football Association Board, approved the expanded trials of Football Video Support (FVS), which allows coaches the chance to challenge decisions
All 132 games of the Women’s Championship during the 2025-26 season will be streamed live on the league’s Youtube channel
Former NBA athlete Omri Casspi raised $60 million for his venture fund, Swish Ventures, investing in early-stage cybersecurity, cloud infrastructure, and AI startups
Denver Nuggets NBA player Russell Westbrook, invested $10 million through his venture fund, to support the development of a new soccer stadium in Oklahoma City
Boxing fitness startup, GROWL, raised $4.75M in seed funding , to launch the first AI-powered, interactive boxing & fitness coach
Image source: Genius Sports
TNT Sports announced a collaboration with NBA 2K and Genius Sports, to offer the NBA 2K25 DataCast as an alternative telecast for the Emirates Cup knockout rounds
CoachIQ, a business platform for private sports coaching businesses, raised $1.3 million in a pre-seed round led by Startup Ignition Ventures
Former NBA player, Metta World Peace, partnered with Stephen Stokols to launch a venture fund, Tru Skye Ventures, aiming to raise $100 million to fund early stage startups
Formula E announced a strategic partnership with Red Bull Media House to grow Formula E's brand and content across the DACH region (Germany, Austria, Switzerland)
Sportradar, the sports technology and betting services company, announced the opening of a new office in Sao Paulo, Brazil, as it looks to expand into the LATAM region
The sports tech landscape continues to evolve at remarkable speed, with technological innovations touching every aspect of the sporting world. Blockchain and Web3 technologies are establishing deeper roots, AI is revolutionising everything from athlete training to game analysis, and new streaming models are dramatically reshaping content consumption.
From the Vision Pro glasses potentially transforming stadium experiences at Real Madrid to blockchain platforms creating new athlete engagement models, from AI-powered fitness coaches to venture funds investing in sports technology, we're witnessing a global revolution. The lines between technology, entertainment, and sports are blurring, creating exciting new possibilities for athletes, fans, and investors alike.
Stay tuned for next week's roundup, where we'll continue to track these exciting developments and uncover the next game-changing play in the world of sports tech.
Don't forget to share this newsletter with fellow sports and tech enthusiasts who might find these insights valuable. Together, we can stay ahead of the curve in this rapidly evolving landscape. Until next time, keep your eye on the ball and your mind on the future of sports!