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Dean's avatar

Agreed. I think you've already answered it. Younger sports fans get most of their sports content on social media so I definitely think sports organisations that can somehow filter content to each sports fan would be the next step. Having said that, the same sports fans are willing to pay extra at stadiums for personalised experiences. So again, organisations app offering personalised offers and experiences tailored to each fan seems the obvious play.

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Trym Sorum's avatar

Great summary! I have definitely noticed a big shift in the amount of content and data in social media. What do you think will be the next big AI-personalisation for fans? What trends do you find the most exciting?

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